WOM Protocol (WOM) is a protocol token used as a means of rewarding peer-to-peer recommendations in a scalable and reliable economy. With the help of the project, Word-of-mouth recommendations help brands reach consumers in an effective way.

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WOM Protocol

With AI tools that can produce content in seconds the pressure is on for brands to scale content creation 🗻

BUT this creates even more need to balance out machine-generated content with user-generated content to reach people on a more relatable and human level.

#UGC

With AI tools that can produce content in seconds the pressure is on for brands to scale content creation.